
Build the visual direction by dragging references into place. Rearrange, resize, and share when it's exactly right.


Build the visual direction by dragging references into place. Rearrange, resize, and share when it's exactly right.

Your shoot day, hour by hour. See what's shooting when, how much time is left, and where things are running behind.

Build outfits look by look. Model, SKUs, colorways, and product images all in one card. Approve looks and keep everyone aligned before shoot day.

Generate and send crew-ready call sheets without the back-and-forth. Updates push automatically when anything changes.

Props, gear, products, crew, documents. Every list your shoot needs, all linked to the shots they belong to.

Track your budget, manage tasks, and keep the schedule in one place. Nothing falls through the cracks between planning and shoot day.
You're the director, producer, and stylist all at once. prepros gives you structure without overhead so you can move fast and stay clear-headed on shoot day.
Multiple productions, multiple people, constant moving parts. prepros keeps your whole team aligned from the producer to the photographer to the prop stylist.
You're investing in content. You need visibility into what's happening and confidence it's on-brand. prepros makes it easy to stay informed without getting in the way.

I spent more than a decade of working as a Senior Graphic Designer and Art Director at companies such as lululemon, Aritzia, and Fable. I was on hundreds of sets and planned countless shoots.
What I could never wrap my head around was the lack of structure around production planning. No single tool, no standard process. Every team, every company built their own version from scratch and it looked different every time. So much energy went into just setting up the scaffolding to do the less creative work, taking time away from the actual creativity.
It was while working at a start-up, wearing every hat and owning every part of pre-production myself, that the other side of the problem became clear. If this was hard for someone with my experience, what was it like for content creators and small business owners doing it alone for the first time?
prepros exists because production deserves better than a patchwork of docs and threads. Whether you're running your fiftieth shoot or your first, the planning should feel as considered as the work itself.